Atlanta Public Schools

In response to an increase in staff departures since the 2020 pandemic, Atlanta Public Schools (APS) faced challenges in hiring and retaining teachers and bus drivers for the 2023-2024 academic year. Fueled by shaping their student’s futures, our innovative multimedia campaign highlighted the values of our teachers and the dedication of our bus drivers in bringing the community together. As a result, we successfully filled over 590 teacher positions and over 80 bus driver position, resulting in an impressive 93% fulfillment rate to drive APS’s impact to changing the world of education.

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