DIGITAL MARKETING SOLUTIONS FOR VETERINARIANS & ANIMAL DOCTORS
Looking for proven marketing tips and strategies to grow your vet clinic?
Let us take your practice from being the underdog to the leader of the pack in your area.
Whether you’re a veterinarian, veterinary technologist or technician, veterinary assistant or laboratory animal caretaker, or you manage administrative tasks and marketing for a veterinary practice, you’ve probably noticed that the veterinary industry has become increasingly competitive in recent years. A mix of factors such as a growing pet population, the aging of the pet population and expanding pet treatment options are all working together to drive up consumer demand for the best veterinary services.
As the veterinary field becomes more crowded, it becomes harder for individual practitioners to stand out and attract new patients. Unless you’re Doctor Dolittle, your target audience isn’t your patients but rather their human parents. And pet parents are understandably particular and guarded about who they let care for their beloved furry/feathered/scaly animal companions. You only have 1 shot to make a good first impression, which is why it’s essential that veterinary professionals begin building trust, expertise and authenticity from the moment the visitor lands on their website.
Another important part of growing your practice is being accessible to pet owners when and where they need you—which increasingly involves digital marketing and SEO. Even if a new patient is a “walk-in,” odds are that they’ve already done some research and found your practice online by searching “veterinarians near me” or simply “vets near me.”
In fact, over 90 percent of people who visit a local business (including veterinary clinics) do an online search first.
Pet owners tend to take their time and do their research when it comes to finding the right person to care for their beloved animal companion. Digital marketing is all about making sure your practice is in the right place, at the right time, to be found by the right person.
Founded in 2002, Brown Bag Marketing is a full-service Atlanta digital marketing agency specializing in end-to-end online marketing services, solutions and most importantly, RESULTS for veterinary practices and clinics nationwide. We pride ourselves in being a sensible, no-nonsense partner for businesses that are serious about differentiating themselves from competitors.
For nearly 20 years, we’ve delivered successful, measurable results for clients here in Atlanta and small businesses nationwide. Our veterinarian digital marketing specialists can help your practice shine. Let us show you how.
With us, your clinic’s success is in the bag!
OUR veterinary clients are important to us
Brown Bag Marketing is a sensible, no-nonsense partner who takes strategic steps to understand your target audience – then helps differentiate your practice in an increasingly competitive veterinary industry.
Veterinary clinic Marketing strategies & Tactics
Building trust online with a new prospective pet owner can be a challenge; however, there are ways to show that your practice is professional, experienced and trustworthy before you meet face-to-face. At Brown Bag, we can help establish trust and build your reputation as a top-notch veterinary practice through the following digital marketing tactics and strategies:
Reviews and testimonials
Content Marketing
Reputation management
Responsive Design
Organic Search (SEO)
Veterinary Marketing Statistics
Here are some facts, figures and trends that veterinarians or people who manage veterinary practices might find interesting:
- https://www.avma.org/javma-news/2019-01-15/pet-ownership-stable-veterinary-care-variable
- https://www.bls.gov/opub/btn/volume-8/veterinary-occupations-growing.htm
- https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5981279/pdf/animals-08-00068.pdf
The Future of Telemedicine and Technology in Veterinary care
While veterinarians often have a passion for what they do and a strong mission to help their furry, feathered and scaly patients, ultimately a vet practice is a small business like any other. As a small business ourselves, we understand the challenges and obstacles that veterinary practice owners face these days when it comes to expanding their business.
At Brown Bag Marketing, we first take the time to get to know your unique business needs and goals. This approach is one of the reasons why we’re one of the top Atlanta digital marketing agencies for veterinarians and small businesses.
Here are some other reasons why veterinarians near and far choose us for digital marketing advice, services and solutions:
- We’re cost-effective. Cost shouldn’t be your only priority when it comes to hiring the best digital marketing agency, but it might be an important factor on a strained budget. At Brown Bag, rest assured that you’ll get the highest return on your investment (ROI). We strive to deliver results that go above and beyond what our clients pay for.
- We’re driven. As a boutique digital marketing agency, we’re more dedicated and passionate about achieving success for each and every one of our clients by putting all we’ve got into their success. We won’t stop until we’ve delivered high-quality work that we’re proud of and you’re ecstatic about.
- We care. We are deeply invested and committed to each of our clients. Unlike large marketing agencies that juggle many different projects poorly, we focus our full attention on just a handful of businesses that we believe in and build a long-term relationship with. At Brown Bag Marketing, you’re not just another number or account. Your personal success matters to us!
- We’re creative. The corporate grind is great for making executives rich, but this system tends to squash employee diversity, creativity and idea generation. At Brown Bag, we give everyone a voice and encourage creativity at all levels. We excel at coming up with inventive and outside-of-the-box solutions to the biggest challenges.
- We’re accessible. No matter the project, there’s always going to be issues and concerns that will pop up that must be addressed quickly. In these instances, it’s important to have a partner you can easily communicate with to discuss potential solutions. You’ll never have a problem getting a hold of us — we’re right by your side from start to finish!
- We’re enthusiastic. Investing in digital marketing for your business is a big decision and it’s important to partner with an expert whose eagerness to get down to business matches yours. We guarantee that we’ll match your enthusiasm…and then some. We’re passionate to work with you!
- We’re flexible. Corporate marketing firms often have rigid structures and systems that make them unable (or unwilling) to adapt to their client’s individual needs. As a boutique agency, agility and adaptability are qualities that come second nature for us! We customize every marketing strategy for each client because we don’t believe in cookie-cutter approaches.
- We’re experts. Our diverse team is widely skilled and trained in a broad range of digital marketing methods. This expertise allows us to target niche audiences and topics that large agencies simply don’t have experience in.
Awards and Recognition
We have heart and hustle, and have the gold stars to prove it! Whether accepting accolades for marketing campaigns or being a great place to work, Brown Bag is no stranger to the limelight.
Our team of “baggers,” as we call them, come to our Atlanta internet marketing agency from all walks of life and professional backgrounds. We are an exceptionally talented, hardworking and seriously curious bunch of folks — and we want to get to know you and your business needs. We invite you to get to know us too!
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