HubSpot Partner Agency

Achieve business & operational success through marketing automation

An effective CRM system and management are the secret weapon for business success. It empowers teams to build strong customer relationships, streamline operations, and drive productivity.

From lead generation to post-sale support, a robust CRM ensures every interaction is personalized and impactful, propelling businesses to thrive in competitive markets and achieve unprecedented growth.

Choosing the right HubSpot products and implementing them effectively for your business can be daunting. As a local Atlanta marketing agency offering HubSpot consulting services to businesses nationwide, Brown Bag has teams dedicated to the success of your HubSpot implementation, onboarding, use, and functionality.

We know the right questions to ask to identify your business’s current needs and wants while planning for future growth and scalability. After all, you’re investing in a CRM that can adapt to your business needs for the long haul.

We’re here to ensure its continued effectiveness through ongoing guidance and support, be it consulting or training, as your business evolves.

As your local HubSpot agency partner, we have the expertise and technical experience to help your business thrive with the best solutions. Whatever your HubSpot needs, whether it’s onboarding, automation workflows, app integrations, or strategic consulting, we’re here to make it happen.




Clients across the country

In-house technology certifications

HubSpot Implementation, Onboarding & Training

As a certified HubSpot Solutions Partner, Brown Bag provides an in-depth technical analysis of your current toolset, operations, and goals to determine the best HubSpot solution for your company. Our consultants have the know-how to set up your account just as you’d like it, provide extensive training to your team on its capabilities, and even waive the required HubSpot onboarding service fee.

We have advanced knowledge and expertise in HubSpot’s capabilities – and the big-picture thinking to make the most out of your plan, from onboarding to tool maintenance, and everything in between.

Check out a few of our processes:


Bridging the gap between marketing and sales teams, lead scoring gives way to lead identification, lead nurture, and a defined sales cycle.

Brown Bag evaluates current marketing and sales processes and future goals to develop an extensive intent and action-based lead-scoring strategy to identify, nurture, and report on potential customers.

Custom Dashboards & Reporting:

Reporting season – everyone’s least favorite time of the year…unless you have HubSpot. The HubSpot software has out-of-the-box reporting capabilities and a dedicated tab of dashboards to view those reports.

Brown Bag builds custom reports housed within dashboards for more advanced reporting and segmentation. We take reporting a step further by creating custom properties and detailed text boxes of context to enable easy comprehension by all parties. Pull up your fully customized dashboard, select the desired date ranges, and save yourself time, money, and hassle each reporting period.

Nurture Streams and Automation:

Brown Bag is a full-service marketing agency with teams spanning branding, copywriting, design, digital, and development. That means every aspect of a nurture stream is taken care of in-house by our expert team.

From writing the email copy and designing the template to building the email, segmenting lists, and implementing tracking – our team delivers a cohesive nurture stream designed to push leads through the sales funnel.

Using the same HubSpot workflow capabilities as the nurture streams, Brown Bag builds full automation to alleviate manual operational tasks such as assigning contacts to the correct team member, creating follow-up tasks, and identifying the contact’s source of creation.

Third-Party Integrations:

HubSpot’s user-friendly interface and open API supports many third-party integrations and apps, including:
  • Salesforce
  • Google Ads
  • Google Search Console
  • LinkedIn (paid and organic)
  • Facebook (paid and organic)
  • Instagram
  • X
  • Google Data Lake
  • Gmail
  • Outlook
  • Zoom
  • Calendly
  • Asana
  • MailChimp
  • SurveyMonkey
….and thousands of others! HubSpot customers can access pre-built and custom integration capabilities that keep operations and reporting running smoothly. Brown Bag’s HubSpot experts handle the technical setup of each desired integration and make any required CRM changes.

General Tool Maintenance

Brown Bag offers ongoing support for anything your team may want to do within or in collaboration with the HubSpot CRM.

We can assist with smaller asks, such as importing or segmenting lists, and more taxing tasks of creating, implementing, and updating large-scale marketing campaigns.


Ready to discuss your Hubspot Needs?

Why Work with a HubSpot Service Provider?

Choosing a HubSpot Service Provider early on enhances the onboarding experience. From the confidence in knowing you are selecting the correct plan to accessing ongoing support, working with a HubSpot agency partner sets up your new platform and internal team for success.

An agency aligns your business’s marketing strategy and CRM capabilities to achieve the best possible outcome for your budget, timeline, and goals.

Choosing the Right HubSpot Service Provider

Choosing the right HubSpot agency can make or break your ROI. Brown Bag Marketing is a full-service marketing agency – spanning copy, design, development, digital, video and animation, and account services. We’re not only dedicated to the success of your HubSpot implementation and the activities that happen within it, but we are invested in the long-term business success of your organization.

We make careful decisions that align with your business goals and remain focused on cohesive messaging and marketing activities, ensuring your effort is allocated to the right places.

Choosing the Right HubSpot Plan

Choosing the right HubSpot plan can be daunting. That’s why our team offers a full evaluation of your current toolset, needs, wants, and growth opportunities to make an informed recommendation on which plan is right for you. And the best part is – as a HubSpot partner, we are able to waive the required $3,000 HubSpot onboarding fee.

The HubSpot platform offers various plans that can be combined and customized to build your perfect solution. Each Hub type offers three varying tiers of benefits and price points. Some of the most commonly selected plans are:

HubSpot Marketing Hub

Best for inbound marketing and execution of marketing efforts (including landing pages, emails, social media, and paid media).

HubSpot Sales Hub

Often purchased with the Marketing Hub. Sales reps can manage their current deals, opportunities, and interactions.

HubSpot CMS Hub

Manage owned content and build websites.

Other available plans include the Service Hub, Operations Hub, and Commerce Hub. Brown Bag evaluates current systems and practices, as well as ideal future states to make an informed recommendation on which HubSpot plan is right for your company.

Clients We’ve Helped With HubSpot

FreeWave Company logo
New Creation Labels & Packaging
Benevis Company logo
Client Testimonials
hand icon holding a lightbulb "The Brown Bag Marketing Team has gone above and beyond for Auxilia. Specifically, through our integration with HubSpot, they have helped us streamline our marketing approach, while also increasing our overall engagement. The BBM team has taken on a full redesign and rebuild of our website from HubSpot while factoring in optimization for SEO. In addition, they have built our social media content and incorporated a scheduler to be released via HubSpot. Last but not least, they have tackled our sales and client engagement by building out our content for emails and ongoing newsletters. They have been a phenomenal partner. They took time to learn about our team, our business, and our target audience. They are an extension of our business and we couldn't be where we are today without their support."

- Amanda Farinelli, VP at Auxilia
Client Testimonials
hand icon holding a lightbulb “JMT relies on Brown Bag Marketing to do the heavy lifting in HubSpot. From lead scoring development and maintenance to custom reporting, their deep expertise gives us confidence that our workflows, automations, and campaigns are producing quality results.”

- Marty Bird, Director of Marketing at JMT Consulting
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Awards and Recognition

We have heart and hustle, and have the gold stars to prove it!  Whether accepting accolades for marketing campaigns or being a great place to work, Brown Bag is no stranger to the limelight.

Contact us for a free consultation